The Step by Step Guide to the Customer Lifecycle

Free Guide
The Step by Step Guide to the Customer Lifecycle
Attract, convert and retain more customers with these five follow-up steps
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Free Guide
The Step by Step Guide to the Customer Lifecycle
Attract, convert and retain more customers with these five follow-up steps
Fill out the form to get your free download.
settings
settings
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Get the guide
By submitting this form, I agree to the terms in Ontraport's Privacy Policy.

Communicating with leads and customers is a lot like communicating in personal relationships. Just as you wouldn’t ask someone to marry you on the first date, you shouldn’t ask your customers to buy your main product the first time they come across your brand.

In The Step-By-Step Guide to the Customer Lifecycle, you’ll learn how to prepare marketing strategies for following up appropriately at every phase of relationships with customers.
  • How to capture your leads’ attention with valuable content so they’ll provide you with their contact information

  • Tactics for turning qualified leads into loyal customers so they’ll come back to spend money with your business time and time again 

  • How to use tiered product lines so you can warm up leads to buying your core offer

  • Ways to delight your customers so they’ll never want to leave

  • How to immerse customers into your brand with upsells and cross-sells so they become loyal superfans and referrers

  • Tips for connecting your CRM to each funnel so your customers are guaranteed to be nurtured and cared for at every stage

Communicating with leads and customers is a lot like communicating in personal relationships. Just as you wouldn’t ask someone to marry you on the first date, you shouldn’t ask your customers to buy your main product the first time they come across your brand.

In The Step-By-Step Guide to the Customer Lifecycle, you’ll learn how to prepare marketing strategies for following up appropriately at every phase of relationships with customers.
  • How to capture your leads’ attention with valuable content so they’ll provide you with their contact information

  • Tactics for turning qualified leads into loyal customers so they’ll come back to spend money with your business time and time again 

  • How to use tiered product lines so you can warm up leads to buying your core offer

  • Ways to delight your customers so they’ll never want to leave

  • How to immerse customers into your brand with upsells and cross-sells so they become loyal superfans and referrers

  • Tips for connecting your CRM to each funnel so your customers are guaranteed to be nurtured and cared for at every stage
“To be able to create an outstanding customer experience that is automated, that takes care of our folks no matter where they are around the world … really allows us to create outstanding customer experiences.”
- Marie Forleo, Founder of B-School and Marie Forleo International
Turn your business on with Ontraport.
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Turn your business on with Ontraport.
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