Campaign Monitor vs. Ontraport review

If you’re comparing Ontraport and Campaign Monitor, you’re clearly on track to finding a platform that can handle your email marketing needs.

Still, with so many different features, packages and price points offered by both platforms it can be overwhelming to figure out which one is right for you.

It’s a big decision and an important investment for your business.

We get it, and that’s why we’re here to help clear things up. We’ll give you the facts about Ontraport and our honest assessment of how Ontraport compares to Campaign Monitor.

We realize we may come off as biased (heck, we’re Ontraport, comparing ourselves to one of our competitors), but that’s not our intention! We want what’s best for you, whether it’s Ontraport or not. (It’s true — we often refer potential customers elsewhere if we know another tool would better suit their needs. We want you to be successful with our platform, not just pay our bill.)

So, let’s take a look ...

We’ll get into the feature comparisons below, but what it all comes down to is this:

At Ontraport, we see ourselves as a partner in your success, not just as another software tool on your belt. Our team cares about your business: We’ll start by working side-by-side with you to create a roadmap for your success, and from then on our over-the-top-helpful support team will be available anytime you need.

Outside of our team, you’ll find a strong community of entrepreneurs and marketers in our highly active Facebook group. While you’re there, you’ll get to know our founder and CEO: He pops up on the regular (really, we can’t keep him away!) to answer questions and share updates.

We built this platform because we wanted to remove the burden of technology so small businesses could bring their value to the world (ahem, that's our mission statement). That translates to a thoughtfully built toolset that empowers you to effectively market and sell your services, alongside a team that’s got your back — for the long haul.

Let's look at the top differences

Our sales reps have talked to thousands of people who are comparing Campaign Monitor and Ontraport, so they have a good idea of what separates the two. Here’s what they had to say.

Ontraport makes it easy to send segmented and personalized emails

When it comes to segmenting your list so you can send targeted messages, the type of system you go with matters. With list-based systems like Campaign Monitor, you have to manually move contacts to different segments as they transition from being a lead to a customer or show interest in different types of offerings. This often ends in messy situations such as duplicate contacts and people getting the wrong emails. With Ontraport’s database-based email system, contacts are automatically added to and removed from segments at the right time.

Ontraport has all your must-have features in one subscription

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While Campaign Monitor’s email marketing is a good starting point, you’ll need to buy other tools and integrate them with Campaign Monitor to actually execute your strategies. With Ontraport you get the complete package. You’ll be able to run end-to-end campaigns to capture new leads, nurture them with emails and SMS, process online sales, manage your customers’ needs, get referrals and more — no integrations needed.

Ontraport is built to grow with you

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Campaign Monitor’s simple email features can be appealing for businesses that are still getting off the ground. But as your business grows, you’ll need a platform with more capabilities that can keep up with your needs. Ontraport is designed to grow right alongside your business, with a full suite of tools to automate daily workflows and manage your full customer lifecycle in one place.

Ontraport support representatives helping clients

Ontraport makes it easy to launch online courses or a membership site

Campaign Monitor doesn’t offer landing pages or membership site capabilities. With Ontraport, you can create, publish and host a complete site, plus seamlessly manage all your members and your related communications. You can even use our prebuilt system to get your whole site up and running in minutes — no integrations needed.

Ontraport tracks the stats you need to get better results

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While Campaign Monitor offers solid analytics for your automated emails, it leaves you wondering how your email marketing is contributing to the bigger picture. Ontraport offers the holistic data and customizable trend charts you need to monitor your sales and refunds, lead and customer activity, page visits, email stats and more — giving you the insight you need to get better results in the future.

Ontraport gives you speedy and helpful technical suppor

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Like many platforms, both Campaign Monitor and Ontraport offer chat and email support — but Ontraport takes it a step further by also offering screen share calls, making it easy and convenient to work through even your most challenging questions.

What about pricing?
Let's compare.

With Campaign Monitor, you’re just getting an email marketing tool. To manage your complete marketing and sales cycle, you’ll need to purchase separate software to handle your landing pages, CRM, sales pipeline, payments, memberships and other essentials. And that makes your monthly costs go way up.

With Ontraport, you get everything you need in one package, and you won’t have to upgrade to another system as you grow. Our pricing tiers are designed to grow as your business grows so you’ll never end up with a price tag that’s disproportionate to your business size. All plans start with a 14-day free trial. If you decide to purchase, you can choose a pricing plan that fits your needs and upgrade or downgrade any time.

Here's what our customers are saying

“Best business move I've ever done. I had been using many different selling tools, affiliate marketing systems and countless integrations in the last 11 years of online marketing, selling info products. Ontraport basically eliminated my need for 12 other systems, and simplified my business in an incredible way. I already feel this is the best business move I've ever made.”

Nick Pineault
The EMF Guy
Trustpilot

“We used to use four different systems to run our online business and we had to constantly check and fix things. Now we use Ontraport, and it all just works. Our customers can click, make a purchase, and get their product every time. Getting paid and serving our customers is critical, and we are happy to entrust it to Ontraport.”

Jason Hilkey
Happily Family

“What I liked about Ontraport was that it wasn’t just a solution for my email marketing, but also my landing pages, website, funnels and product launches, and getting to grips with the basics wasn’t too difficult.”

Paul Goddard
Migration Planners Ltd.

“With Ontraport, you can automate the whole customer purchase experience. You can charge them, give them access to something, send them an email now and three more a week later, and you can tag them based on what they bought — all with the click of a button.”

John Gallagher
Learning Herbs

“I LOVE Ontraport! As a CRM, it's user-friendly and even though I'm not techy, I can figure most things out. But even when I get stuck, the Ontraport support team is AMAZING! I love that Ontraport is an all-in-one marketing platform. Landing pages, email marketing, membership management, payment platform, everything!”

Ellen Bathgate
Rent Roll Starter

“Ontraport is more than just a CRM — it's a marketing machine. Its vast number of features means it can supercharge your business. From drag-and-drop web page construction to marketing funnels and all the standard CRM features, it means my business can be nearly fully automated, from SMS reminders to the checkout.”