IN THIS EPISODE
As entrepreneurs, we gather much of our sales and business experience from our early surroundings. The incipit of Ajit’s entrepreneurial journey can be traced to his home in Jaipur, India. His father, a jeweler, could close a one-on-one sale like it was nothing. No silver tongue required. Yet with the proliferation of digital marketing, we’ve forgotten the value inherent in every human interaction. To enlighten us on this traditional method, Ajit stopped by MODERN ONTRAPRENEUR with some anecdotal truth on achieving gratification and fulfilment by treating your customers and your team members like true friends.
TOPIC TIMELINE
0:48 - The Sale Comes Last
Observing his father’s home jewelry business in Jaipur, India, Ajit picked up this tried-and-true sales skill.
5:15 - Ending Up With the Wrong Tribe
What happens when authenticity is practiced less than it’s preached.
7:14 - Attracting the Right Tribe
Want to grow your fanbase? Surrender as much free, valuable content up front as you can.
9:49 - A Team That Goes All-in for You
Treating your team as a non-expendable force is a game changer.
11:53 - Ajit’s Big Life Experiment
Why Ajit went from living a goal-based life to a values-based life.
14:26 - Abreast in a Fast-changing World
A modern entrepreneur stays on the cusp of what’s next.