Convert Leads into Customers

Give your new leads personalized experiences and offers to draw them toward making their first purchase with you.

Session 2:
Convert Leads into Customers

Give your new leads personalized experiences and offers to draw them toward making their first purchase with you.

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Session 2:
Convert Leads into Customers

Give your new leads personalized experiences and offers to draw them toward making their first purchase with you.

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Lesson 1:
Introduction to the Customer Lifecycle
  • Uncover the types of conversion funnels, which to use for your unique business, and how to use them to achieve results you want.
  • Send a series of five offer emails, each taking a different angle to appeal to different buyers, to close the deal.
  • Write sales copy that prompts leads to make the first purchase.
  • Build the automated campaign that will nurture your leads into customers.
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Lesson 2:
Ecommerce Best Practices
  • Follow proven tips for writing and designing your sales and order pages to increase your odds of making a sale.
  • Incorporate trust-building assets on your sales and order pages so leads feel comfortable taking that final step to make a purchase.
  • Make your offer appeal to your specific audience and learn about ways to further entice the purchase.
  • Create your sales and order pages where you’ll sell your products.
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Lesson 3:
Sales Force Automation Best Practices
  • Use your comprehensive customer data to equip sales reps to have quality sales conversations that close deals.
  • Implement lead scoring to quickly focus on the most qualified, hottest deals to meet quotas.
  • Use visual sales pipelines to manage priorities and forecast sales results for better planning and optimization.
  • Create your five-part email series that will effectively prompt purchases.
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Lesson 4:
Segmentation and Sales Funnels
  • Give each potential buyer a personalized follow-up experience based on their actions and interests so they’re convinced to buy.
  • Run a proven offer email funnel for each segment of your audience to automatically generate more sales.
  • Find out the right way to segment your customers for optimal results.
  • Connect your five-part offer emails and your sales and order pages into your automated campaign.
Next Up:
Fulfill Your New Customers’ Needs
Deliver a remarkable customer experience and set up your new customers for success so they’ll stick with you.
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Continue to Session 3
Next Up:
Fulfill Your New Customers’ Needs
Deliver a remarkable customer experience and set up your new customers for success so they’ll stick with you.
arrow_forward
Continue to Session 3

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