Part of your business as an entrepreneur is developing a solid marketing plan to ensure your target audience finds you online. SEO has quickly become an integral part of successfully running a business online and is a great way to extend your audience, but is it that easy?

The simple answer is: No.

SEO can be quite tricky actually. From avoiding penalties to keeping up with link-building best practices, SEO can be both time-consuming and a major hassle. However, there are a few SEO semi-constants* and factors you can address that will get you the most out of your time and allow you to lay your SEO foundation, while also getting props from Google.

Try implementing some of these simple, on-page SEO best practices, and you’ll be well on your way to optimizing your pages for visitors and search engines alike.

*Nothing is constant in the SEO world.

About Andy Reese
Content Specialist Andy Reese graduated from the University of California, Santa Barbara in 2014 with a B.A. in Environmental Studies (emphases in Sustainability and Entrepreneurship). In his short career, Andy has already written grants and media plans for several businesses and nonprofits, worked at two tech startups and the Surfrider Foundation.