Our new Unique ID field randomly generates an alphanumeric ID for each contact or custom object in your account. Unlike Contact ID, this field can be added to forms so your team or your clients can update their custom object records themselves without needing to log in to your account.

When you want records to be updated, you can either use the Unique ID as a hidden form field and simply create custom links that pass the ID to your pages, or you can use it as a visible field on your forms. Let’s say you have a deal that needs to be updated with new information, and you want to ask your client to provide you with the information. You can send an email with a custom URL that passes the Unique ID to a hidden form field, so all your customer sees are the fields for the new information you need, and their responses will be stored in the right deal record.

This feature also boosts security when passing contact information through URLs because you can use the Unique ID instead of your contact’s email, which means that their private information will not be visible to anyone viewing the custom URL that sends your contacts to update their information. 

The Unique ID field can be found in the system information section of all contact and custom object records.

About Kristen Dewey

Kristen holds a degree in Communication and Liberal Arts from the University of California, Santa Barbara. With five years working as a writing tutor at SBCC and experience as an Ontraport support rep, Kristen now uses both her writing and software expertise in the role of Content Engagement Coordinator. Outside of her time at Ontraport, she is also involved in a variety of creative writing projects.