Set up and Track UTMs

Follow the step-by-step instructions to add UTM tracking to your URLs so you can see where your leads and sales are coming from.

Add Contacts to Facebook Custom Audiences

Here’s how you can use Ontraport’s integration with Facebook Custom Audiences to add contacts to and remove them from your Facebook Custom Audiences.

Naming Conventions

Keep track of your campaigns at each stage of the customer lifecycle with naming conventions best practices.

SMS Lead Capture and Follow-up campaign

To follow along with the Level Up Your Lead Generation Strategy article from the magazine, download this campaign.

Lead Capture Opt-in and Delivery campaign

To create and market your own free value offer, download this marketplace campaign.