Ontraport vs. Constant Contact comparison

Before we go any further, let’s talk about why you’re here

If you’re reading this Ontraport vs. Constant Contact comparison, you’re clearly on track to finding a platform that can handle your email marketing needs.

Still, with so many different features, packages and price points offered by both platforms, it can be overwhelming to figure out which one is right for you.

It’s a big decision and an important investment for your business.

We get it, and that’s why we’re here to help clear things up. We’ll give you the facts about Ontraport and our honest assessment of how Ontraport compares to Constant Contact.

But first, a note: We realize we may come off as biased (heck, we’re Ontraport, comparing ourselves to one of our competitors), but that’s not our intention! We want what’s best for you, whether it’s Ontraport or not. (It’s true — we often refer potential customers elsewhere if we know another tool would better suit their needs. We want you to be successful with our platform, not just pay our bill.)

So, let’s take a look ...

We’ll get into the feature comparisons below, but what it all comes down to is this:

At Ontraport, we see ourselves as a partner in your success, not just as another software tool on your belt. Our team cares about your business: We’ll start by working side-by-side with you to create a roadmap for your success, and from then on our over-the-top-helpful support team will be available anytime you need.

Outside of our team, you’ll find a strong community of entrepreneurs and marketers in our highly active Facebook group. While you’re there, you’ll get to know our founder and CEO: He pops up on the regular (really, we can’t keep him away!) to answer questions and share updates.

We built this platform because we wanted to remove the burden of technology so small businesses could bring their value to the world (ahem, that's our mission statement). That translates to a thoughtfully built toolset that empowers you to effectively market and sell your services, alongside a team that’s got your back — for the long haul.

Let's look at the top differences

Our sales reps have talked to thousands of people who are comparing Constant Contact and Ontraport, so they have a good idea of what separates the two. Here’s what they had to say.

Ontraport makes it easy to send segmented and personalized emails

When it comes to segmenting your list so you can send targeted messages, the type of system you go with matters. With list-based systems like Constant Contact, you have to manually move contacts to different segments as they move through your sales cycle or show interest in different types of offerings. This often ends in messy situations such as duplicate contacts and people getting the wrong emails. With Ontraport’s database-based email system, contacts are automatically added and removed from the right segments based on criteria you set up.

Ontraport offers all the features you need now and as you grow

If your strategy mainly involves basic email marketing, Constant Contact could work. But if you plan to run full marketing campaigns and streamline your business as it grows, you’ll be better off with an all-in-one platform like Ontraport. Ontraport is built to handle all your marketing, sales and business needs, offering fully customizable landing pages, forms, membership sites, sales pipelines, business process automation, Facebook ad integrations, analytics and more. You won’t have to invest in or integrate additional software as your needs change.

Ontraport goes the extra mile to deliver your emails

With over 15 years of experience managing some of the biggest email programs in the industry, Ontraport’s team of experts knows what it takes to get your emails into your contacts’ inboxes. While Constant Contact does not offer email deliverability consultations, Ontraport’s postmaster team is available to review your email program and coach you to success. All plan levels get custom sending domains, an important foundation for strong email deliverability, and access to seed tests to further analyze and improve your deliverability. Plus, high-volume senders can get a dedicated IP for complete control.

Image of an Ontraport page and domain hosting options

Ontraport makes it easy to launch online courses or a membership site

Constant Contact doesn’t offer membership capabilities so it’s not ideal if you plan to offer online courses. With Ontraport, you can create, publish and host a complete site, plus seamlessly manage all your members and your related communications. You can even use our prebuilt system to get your whole site up and running in minutes — no integrations needed.

Ontraport gives you speedy and helpful technical support

Icon of a headset and a laptop computer with emails coming out of it

Like many platforms, both Constant Contact and Ontraport offer chat and email support — but Ontraport takes it a step further by also offering unlimited screen share calls, making it easier than ever to work through even your most challenging questions. We also offer numerous helpful resources to help you get started on the right track and learn how to use any feature.

What about pricing?
Let's compare.

Starting at just $20/month for 500 contacts, Constant Contact pricing plans may look appealing at first glance — but it’s important to remember that you’re getting what you pay for. With Constant Contact’s Email Plus subscription, you’re getting an email automation platform, along with a few other features like basic contact management and websites, but to manage your complete marketing and sales cycle, you’ll need to purchase separate software. That makes your monthly costs go way up.

With Ontraport you get everything you need all in one package, and you won’t have to upgrade to another system as you grow. Our pricing tiers are designed to grow as your business grows so you’ll never end up with a price tag that’s disproportionate to your business size. All plans start with a 14-day free trial, with no commitment required. If you decide to purchase, you can choose a pricing plan that fits your needs and upgrade or downgrade any time.

Here's what our customers are saying

“When I came to Ontraport, my business was hurting. I had stuff on LeadPages, ConvertKit, ClickFunnels, Teachable, Constant Contact, and a whole host of other companies. The sad part about it, I had most of them at the same time. I stumbled upon Ontraport and my life has not been the same. This tool has everything in it, and I would rather be nowhere else than working with such an awesome company.”

Jenny Jones
Financial Consultant

“The biggest advantage of Ontraport for us is its versatility, built on strong foundations. It's the fact that whatever you want to build, in terms of marketing or sales automations, there's a way to do it. I consider Ontraport as a competitive advantage in my industry (and I would in any small to medium business, honestly). We first came for the marketing automations, then we decided to use it as our CRM, and then again we realized we could do a lot more! Like setting up our own ticketing system, events management system, surveys, and even automating some admin parts of our business beyond sales force automation. When I sometimes test other solutions (new or updated), I always go back to Ontraport because it really can do it, plus a lot more.”

Romain Bisseret
In Excelsis
G2 Crowd

“We used to use four different systems to run our online business and had to constantly fix things. Now we use Ontraport, and it all just works. Our customers can click, make a purchase, and get their product every time. Getting paid and serving our customers is critical, and we are happy to entrust it to Ontraport.”

Jason and Cecilia Hilkey
Happily Family

“Best business move I've ever done. I had been using many different selling tools, affiliate marketing systems and countless integrations in the last 11 years of online marketing, selling info products. Ontraport basically eliminated my need for 12 other systems, and simplified my business in an incredible way. I already feel this is the best business move I've ever made.”

Nick Pineault
The EMF Guy
Trustpilot

“What I liked about Ontraport was that it wasn’t just a solution for my email marketing, but also my landing pages, website, funnels and product launches, and getting to grips with the basics wasn’t too difficult.”