Deliver the right message at the right time to each visitor

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Dynamic Content
Unique Feature

Deliver the right message at the right time to each visitor

Display the most relevant content possible to each page visitor using our advanced dynamic content features.

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Start your free trial
Dynamic Content
Unique Feature

Deliver the right message at the right time to each visitor

Display the most relevant content possible to each page visitor using our advanced dynamic content features.

settings
settings
Start your free trial

More data means more personalization

With more data about your page visitors at your fingertips than in any other platform, you can create the most individualized web experiences possible.

Conditional content

Change your pages for visitors in real-time based on anything you know about them, including visit history, ads clicked and purchase history.

More data means more personalization

With more data about your page visitors at your fingertips than in any other platform, you can create the most individualized web experiences possible.

Conditional content

Change your pages for visitors in real-time based on anything you know about them, including visit history, ads clicked and purchase history.

Personalization and PURLs

Capture attention and drive engagement by merging visitors’ information onto the page when they visit it. Ontraport Pages handles all the tricky stuff automatically.

Timed content delay

Show parts of your page after any delay that you set. Great for showing offers or an order form after a user has watched most of your promo video.

Timed content delay

Show parts of your page after any delay that you set. Great for showing offers or an order form after a user has watched most of your promo video.

Merge URL variables

Lower ad costs, improve conversions, and increase page relevance by merging data from the URL onto your pages dynamically, no engineering required.

Personalize content even to unknown visitors

Show page visitors who aren’t yet in your database special content, such as a free offer and a lead capture form or a request to join your newsletter.

Personalize content even to unknown visitors

Show page visitors who aren’t yet in your database special content, such as a free offer and a lead capture form or a request to join your newsletter.

Get more out of form submissions

Adjust what people see based on what they enter on a form. Did they share their biggest challenge? Show how you’d solve it. Indicate they’re qualified? Show a sales page.

Tailor your mobile experience

Someone visiting your page from their phone? Hide blocks that don’t translate to the small screen, or show special promotions only to mobile viewers.

Tailor your mobile experience

Someone visiting your page from their phone? Hide blocks that don’t translate to the small screen, or show special promotions only to mobile viewers.

One-size-fits-all marketing doesn’t work

Start giving each lead and customer a unique, responsive experience so they feel connected and are more likely to buy.

Reduce page bounces

Match your page content to the specific ad or page your visitor came from so they see what they expect and will stick around.

Improve page conversion

When you speak specifically to peoples’ interest and respond dynamically to their actions, clicking the “buy” button comes much more naturally.

Lower Google ad costs

When your page matches your ad (thanks to dynamic content), Google gives you a higher relevance score so you pay less to get your ad shown on searches.

Get more page visits

Give your leads a link with their name in it, such as sam.mysite.com, to entice them to visit, and greet them by name when they do.

Get more form fill-outs

Use personalized URLs to pre-identify visitors to eliminate unnecessary questions on forms. Plus, offer multi-page forms without redundancy.

"We weren’t getting conversions. With Ontraport, we’re able to quickly and effortlessly build landing pages and forms to better connect with our customers. It’s a huge win for us because the landing pages and forms were easy to customize and deploy on our website."

— Brian Wallace, Kiefer Consulting, Inc.

Kiefer Consulting, Inc.

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Dynamic content in action

Here are some ways you can use your data to dictate what each visitor sees.

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Customer bought Product A → Show an offer for Product B

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Customer visits your home page → Say “Hello Friend”

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Silver-level members → Show what they get if they upgrade to Gold

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Member finished course video 1 → Show course video 2

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Lead from the UK → Show your UK shipping policy

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Lead has visited Product A page multiple times → Offer a limited-time coupon

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Visitor clicked ad for 20% off → Show 20% off offer in page header

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Visitor coming from referral partner → Merge partner’s name to welcome them

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Customer from California → Show an ad for your upcoming event in LA

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Repeat customers → Remind them of your referral program

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Gold-level member → Pitch one-on-one coaching packages

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Lead opened Email A about Product A → Sell Product A

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Lead watched your pitch video → Show your “Buy Now” button

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Visitor clicked on Google ad → Match page headline to ad headline

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Visitors’ first time on your pages → Capture their email address

Personalized pages are possible because of Ontraport’s unmatched data and tracking capabilities

Unified Contact History

Personalized pages start with the data you have about your contacts, from names to click history and past purchases.

Drag and Drop Editor

It’s easy to create different blocks for different purposes and set them to show to the right visitors using our intuitive page builder.

Email + SMS Messaging

Ontraport’s advanced tracking capabilities allow you to use info in links to dictate what shows up on a page for hyper-targeted content.

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Related Resources

Personalize your marketing with conditional redirects

Here’s how to use conditional redirects to give each person who visits your site and fills out a form a personalized, targeted experience.  

PURLs

Increase response rates in your marketing campaigns with personalized URLs. 

Personalize your landing pages to drive engagement

Use dynamic content to create individual experiences to get visitors' attention and prompt CTA clicks.

Start showing relevant content to your page visitors

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“I absolutely LOVE Ontraport — it allows us to do so many things we could never do before. We can gather and use data we couldn't gather or use before. I’m a VERY satisfied customer."

— Robert Scheinfeld, The Ultimate Freedom Experience

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“I absolutely LOVE Ontraport — it allows us to do so many things we could never do before. We can gather and use data we couldn't gather or use before. I’m a VERY satisfied customer."

— Robert Scheinfeld, The Ultimate Freedom Experience

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