Carrying out elaborate marketing tactics such as holiday and birthday promotions is nearly impossible without using business automation to handle the workload. Even the most organized business can’t possibly keep track of every lead’s birthday — not to mention mass mailing all contacts each holiday. Even if they could, it’s typically a full-time job liable to cost your business a staggering annual salary for something an automated system can do.
Automated birthday and holiday promotions are easy to set up and eliminate the hassle of manually notifying each of your leads and customers of a birthday or holiday promotion — saving you an insane amount of time and resources.
Using Ontraport, you’re able to quickly build campaigns to send automated promotional emails, postcards and SMS messages to your leads on or around either hard dates, such as an annual holiday, or variable dates, such as birthdays.