You spend lots of time and hard-earned marketing dollars to get new leads, so it’s important to keep nurturing those new relationships so your leads don’t lose interest or even forget about you.
Newsletters are a great way to share product updates, blog posts, special offers and other valuable content that will build trust with your leads and keep engagement up. For more background on how to build your list and pick the right content for your newsletter, check out our blog post.
Good for: