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Create a membership automation map to add members and drip content
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This article is for those building a membership site using WordPress and PilotPress. If you're using Ontraport Membership Sites, click here. If you're getting started and don't know which to choose, this article will help.

Once you’ve created your WordPress membership site, you’ll want to provide your new members with their login credentials and send emails that keep them engaged. With Ontraport, you can automate this process by creating the map outlined in this article.

Add members to your WordPress membership site

When you create a WordPress membership site, you’ll need a way to automatically grant WordPress membership access when your membership product is purchased, then deliver the login credentials with an email.

  1. Go to AutomationsNew Automation.
  2. Add a “Purchases product” trigger and select your membership product or click New Product to create one.
  3. Click What Happens Next? under your trigger and select Give WP Membership Access element, then edit the settings panel.
    • Select your membership site and membership level from the “Add access to” dropdown.
    • Click Done.
  4. Click What Happens Next? under your update membership access element and click Send an Email.
  5. Complete your map and save and publish your automation map.

Drip content to your members

You can use your membership levels to create evergreen drip automation by protecting your content on WordPress based on membership levels and slowly releasing it to your members based on how long they’ve been subscribed. Here’s how:

  1. Follow steps 1-4 above to add members to your WordPress membership site.
  2. Click What Happens Next? under your “Send an email” element, select a Wait element, then customize your settings.
    • Choose how long you’d like your members to wait before releasing new content by selecting “Some time passes” from the “Wait here until” dropdown.
    • If you’d like to release content weekly, you can select “The day of the week is.”
    • Click Done.
  3. Click What Happens Next? under your “Wait” element → select a Give WP Membership Access element → customize your settings.
    • Select your membership site and new membership level from the “Add access to” dropdown.
    • Click Done.
  4. Click What Happens Next? under your “Update membership access” element and select a Send an Email element.
    • Edit your message to inform your members they have access to new content.
  5. Repeat steps 2-4 as needed.
Related university lessons
Membership sites overview
Get a quick overview of how membership sites work in Ontraport so you can create your own site, deliver your content, and protect your gated pages.
Giving users access
Protect your valuable content. Learn how to grant members access only to content that corresponds to their membership level.
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 Pro tips

If you’re incorporating this process into an existing membership automation map, you’ll use a goal element in step 1 instead of a trigger to accomplish the same result.

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