Starting an ecommerce site is a great way to stay competitive in a world where over 1.66 billion people are purchasing goods online, but actually creating a site and handling payments on the internet can be overwhelming and prohibitive.
In the Preparing to Sell Online worksheet, you’ll find out how to start and manage your ecommerce site, from choosing the best software for your needs to handling credit cards and refunds.
A breakdown of the main players in ecommerce to help you understand the importance of each one
Three options for hosting your site so you can determine which best suits your specific company’s needs and resources
Checklists to help you determine which checkout software is right for you
A list of payment gateway features and a breakdown of each, to help you decide if and when you would need them
Worksheets to help you plan for upsells, refunds, and declines to keep revenue flowing into your business
Questions to assess your unique ecommerce needs so you can best identify which software and options to choose when preparing to sell online
Starting an ecommerce site is a great way to stay competitive in a world where over 1.66 billion people are purchasing goods online, but actually creating a site and handling payments on the internet can be overwhelming and prohibitive.
In the Preparing to Sell Online worksheet, you’ll find out how to start and manage your ecommerce site, from choosing the best software for your needs to handling credit cards and refunds.
A breakdown of the main players in ecommerce to help you understand the importance of each one
Three options for hosting your site so you can determine which best suits your specific company’s needs and resources
Checklists to help you determine which checkout software is right for you
A list of payment gateway features and a breakdown of each, to help you decide if and when you would need them
Worksheets to help you plan for upsells, refunds, and declines to keep revenue flowing into your business
Questions to assess your unique ecommerce needs so you can best identify which software and options to choose when preparing to sell online
"The ecommerce industry is a force that no investor can afford to ignore."
- Cushla Sherlock, Corporate Communications, Credit-Suisse
Frequently Asked Questions
Is Ontraport the best ecommerce platform for small businesses?
Yes — Ontraport is a great choice if you’re looking to grow your small business! It comes with everything you’ll need to sell online and scale: order pages and forms, payments, upsells, tracking and more.
While other ecommerce tools on the market may seem more affordable, many of them require additional integrations for your marketing, customer relationship database, sales pipeline, internal workflows and other must-have features… and those price tags add up fast. With Ontraport, you get everything under one roof and will never end up with a price tag that’s disproportionate to your business size.
While other ecommerce tools on the market may seem more affordable, many of them require additional integrations for your marketing, customer relationship database, sales pipeline, internal workflows and other must-have features… and those price tags add up fast. With Ontraport, you get everything under one roof and will never end up with a price tag that’s disproportionate to your business size.
I want to start selling online. What features should I look for in online payment platforms?
If you’re planning to take payments online for your product or service, you’ll need a platform that can process those payments and offer a smooth purchase experience for customers. Here are a few features you should keep an eye out for as you shop:
- Order forms: Can you accept payments, offer subscription plans and integrate a payment gateway?
- Offline transactions: Can you manually charge credit cards for purchases that didn’t occur on your website?
- Complex offers: Can you manage subscriptions, free or paid trials, payment plans or any other offers you dream up in the future?
- Upsells and order bumps: Can you boost average order values by letting customers add to their purchases during checkout?
- Decline recovery: Can you automatically follow up and save the sale when a customer’s card is declined?
- Customer center: Can you create your own branded online portal for customer self-service?
- Referral tracking: Can you track referrals and reward your partners for spreading the word about your business?
Ontraport is one of the best ecommerce platforms you can choose, because it gives you all the features above and more — all under the same roof as your marketing, sales and customer database.
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