Landing pages are more than just a headline, a fancy background image and a call to action. Leaving off those extra-but-necessary components can negatively impact your conversion rates, but optimizing each part of every landing page in your business doesn’t need to be time-consuming or difficult.
Using these Landing Page Optimization Checklists, you’ll easily organize your landing pages for optimal traffic and conversions.
A brief overview of why landing pages matter so you can see the importance of optimizing them
Individual checklists for each part of your landing page copy so you can market your offer in a clear and digestible way
A checklist for enhancing your landing page design so you can ensure each design piece adds to your offer instead of detracting from it
An SEO optimization checklist to make sure each component of your landing page is working to improve SEO ranking and drive traffic
Five checklists for different types of landing pages you may use in your business so you can easily pinpoint areas of your pages that need an upgrade
- Clear explanations and examples for why each component should be optimized so that you can better wrap your head around how users interact with your pages
Landing pages are more than just a headline, a fancy background image and a call to action. Leaving off those extra-but-necessary components can negatively impact your conversion rates, but optimizing each part of every landing page in your business doesn’t need to be time-consuming or difficult.
Using these Landing Page Optimization Checklists, you’ll easily organize your landing pages for optimal traffic and conversions.
A brief overview of why landing pages matter so you can see the importance of optimizing them
Individual checklists for each part of your landing page copy so you can market your offer in a clear and digestible way
A checklist for enhancing your landing page design so you can ensure each design piece adds to your offer instead of detracting from it
An SEO optimization checklist to make sure each component of your landing page is working to improve SEO ranking and drive traffic
Five checklists for different types of landing pages you may use in your business so you can easily pinpoint areas of your pages that need an upgrade
- Clear explanations and examples for why each component should be optimized so that you can better wrap your head around how users interact with your pages
“Landing pages need to evolve and change as the market and demands change. You should always be testing and refining your message so that it is more relevant, more helpful and more on target with what your customer wants.”
- Neil Patel - Owner, quicksprout.com
Frequently Asked Questions
How do I know if Ontraport is the best CRM software for me?
You can use Ontraport’s page builder for a lot more than creating simple pages. For example, you can build an entire membership site with our robust web page builder, complete with membership tiers, gated access and flexibility to use any model you’d like to deliver your content. You’ll also get access to our web form builder, which lets you create fully customizable forms to capture details about your leads and customers. And the best part is, all these features live under the same roof as your payment system, CRM, marketing automation and more.
What kind of personalization is possible with Ontraport’s landing page creator?
With Ontraport’s pages, you can give every visitor a unique experience. Use merge fields to add data straight from your contact records, along with entire blocks you can customize based on each visitor’s lead source, purchase history, interests, demographic information and more. Since it’s all synced up with your Ontraport database, your personalization options are endless.
Where can I learn how to build a landing page in Ontraport?
Our Support Center has a wide range of articles on every feature we offer — including pages! You can check out this page to see all there is to learn about our page builder, or search for specific topics you’re curious about.
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