You’re wasting money if you’re not.
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Ontraport's solutions work together to give you everything you need to run your business in one centralized, easy-to-use platform.
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Find free content on the latest marketing strategies, using Ontraport in your business, and finding the right software.
Visit the blogarrow_forward Research and Education
Ontraport
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Browse a collection of articles on marketing automation, email marketing, CRM, membership sites and more.
Step-by-Step
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Implement proven marketing processes with our easy-to-follow worksheets and checklists.
In-Depth
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Download our best-practice guides, complete with data-driven insights and tactics to help you optimize your marketing.
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Listen in as Ontraport CEO Landon Ray talks with with a star-studded cast of entrepreneurs, marketers and thought leaders.
Marketing
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Learn everything you need to know to develop fundamental marketing strategies with our digital handbooks.
Using Ontraport in Your Business
Software
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See if Ontraport is the right fit for you — compare the top marketing automation and CRM software on the market.
Feature Use
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See exactly what you can do with Ontraport, and learn how you can personalize it to perform your specific needs.
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View the most frequently asked questions about Ontraport so you can get clarity and feel confident in your buying decision.
Exploring
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Take a guided tour through the five phases of the customer lifecycle in a simulated business powered by Ontraport.
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Get an honest estimate of the return you can expect from an investment in Ontraport's software.
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Show the right ad to the right person at the right moment
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Get hyper-specific with ads
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Slice and dice your retargeting audiences based on more than just page visits. Bought product A? Put them in an audience pushing product B.
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Show the right ad to the right person at the right moment
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You’re wasting money if you’re not.
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Get hyper-specific with ads
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Slice and dice your retargeting audiences based on more than just page visits. Bought product A? Put them in an audience pushing product B.
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Retarget based on deep funnel data
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Use deep funnel conversion data only available in Ontraport to target your best buyers and spend your ad dollars where they’ll be most effective.
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Create audiences without spreadsheets
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No need to download your contact list and upload it to Facebook; send the info automatically at critical moments to show the most relevant ads.
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Create audiences without spreadsheets
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No need to download your contact list and upload it to Facebook; send the info automatically at critical moments to show the most relevant ads.
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Retarget based on accurate data
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Ontraport fills the gaps of incomplete pixel data that you get from most systems so you can reach everyone who’s shown interest.
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Upgrade your retargeting game
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Get a better ROI from your ads with more sophisticated audience creation.
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Put your focus anywhere other than the antiquated task of manually downloading and uploading lists of contacts to create ad audiences.
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In fact, skip lists altogether. Add contacts to audiences one at a time or in groups on an evergreen basis, based on form fill-outs, cart abandons or other actions.
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Showing ads to those who already converted wastes money and looks bad; rest assured they’ll be automatically, instantly removed from ad campaigns.
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"There's no other software to my knowledge that will allow you to see what you have access to in Ontraport. The ability to know exactly what people are doing in your business and put them in different sequences based on that — that's gold."
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— Em Boden, EmBoden.com
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Smarter retargeting in 3 steps
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Start automatically adding contacts to custom audiences in minutes.
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Integrate your Facebook and Ontraport accounts
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With four clicks you’ll be connected and ready to start creating audiences.
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Start adding contacts to audiences
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Insert the “Add to Custom Audience” element to your automated campaigns anywhere it makes sense.
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Start removing contacts who convert
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Add the “Remove from Custom Audience” element to your campaigns after goal elements.
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Start adding contacts to audiences
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Insert the “Add to Custom Audience” element to your automated campaigns anywhere it makes sense.
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Start removing contacts who convert
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Add the “Remove from Custom Audience” element to your campaigns after goal elements.
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When Ontraport is connected to your Facebook ads account, the possibilities are endless
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Convert leads to sales
When leads fill out a form, add them to an audience pushing the related product.
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Remove cold leads
When leads have been inactive for 30-90 days, remove them from the lead audience.
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Upsell new customers
When someone buys, promote a related or upsell product.
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Recapture cart abandons
Came to your order page but didn’t buy? Get them back!
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Encourage product adoption
Promote training opportunities and encourage logins for new customers and members.
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Reminder to download
Someone opted in for your ebook but didn’t download it? Show it to them to trigger their memory.
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Get referrals
Encourage customers who show high interest to tell their friends about you.
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Holiday or date-based promotions
Show special promotions to certain contacts on holidays, birthdays or anniversaries.
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Leverage Ontraport’s other features for a complete marketing campaign
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Ontraport’s sophisticated automation system lets you add or remove contacts based on any action or inaction in your funnels.
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Adjust your web page content based on which ad the visitor comes from, automatically, to make sure your messages match.
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Add leads with high scores to a special audience and allocate more of your budget toward closing them.
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Related Resources
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With Ontraport, you have a plethora of marketing tools at your disposal. Our integration with Facebook Custom Audiences takes your marketing efforts to another level, allowing you to pinpoint your segments and spread your message to people who are interested in it the most.
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Retargeting, also known as remarketing, is a method of advertising where you track site visitors who don’t take a desired action, such as filling out a form, requesting a consultation or purchasing a product, and continue to nurture them over time with Facebook ads. Watch Sam Flegal talk through best practices and strategies for retargeting.
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Expand your marketing reach and improve your customer experiences by integrating with even more social media tools that allow you to retarget, gather leads, and more.
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Turn your business on with Ontraport.